Tuesday, July 29, 2008

World Breastfeeding Week, 1-7 August 2008

This year’s theme established by the World Alliance for Breastfeeding Advocacy (WABA) is: “Mother Support: Going for the Gold.” ILCA has added the tag, “Every­one Wins When Babies Breastfeed” as a reminder that we ALL play a role in providing the support new mothers need to meet their breastfeeding goals.

In conjunction with the Olympics in August 2008, WBW 2008 calls for greater support for mothers in achieving the gold standard of infant feeding: breastfeeding exclusively for six months, and providing appropriate complementary foods with continued breastfeeding for up to two years or beyond. La Leche League International, a founding member and Core Partner of the World Alliance for Breastfeeding Action (WABA), is celebrating World Breastfeeding Week (WBW) through its La Leche League (LLL) Leaders and LLL Groups around the world. LLLI has a current presence in 68 countries.

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